Joico – Blonde Life Brightening Shampoo 300mL

Get ready for a blast of crystal-clear shine and softness that puts a powerful spotlight on blondes. Just a single application of Brilliant Glow Brightening Oil instantly revs up the radiance of even the lightest hair, nourishing and protecting each delicate strand with a megawatt gleam. The shine-boosting properties of this lustrous Blonde Life formula work a double shift—sealing in moisture, leaving frizz behind. Provides 87% less combing breakage on clean, damaged hair.

This magician-of-a-treatment instantly hydrates, softens, and amps up your pale strands by neutralizing those trace minerals that lead to dullness and yellowing. Nothing heavy, nothing greasy…just on-tone, crystal-clear perfection here. Instantly hydrates bleached, double-processed, or high-lifted blonde hair. Adds softness and shine. Neutralizes chlorine and removes trace minerals to detox hair.

K-PAK COLOR THERAPY LUSTER LOCK GLOSSING OIL

The new Luster Lock Glossing Oil delivers all the high-powered punch of a professional conditioning treatment, with the shine-meisters that give color-treated hair a healthy-looking, lustrous finish. With a brilliant formula that’s “just light” for fine strands, yet nourishing enough for thicker tresses, this go-to oil blend delivers instant wow-factor plus powerful protection to ensure your shade glows the distance.

•  – Doubles your colour vibrancy
• – Preserves over 85% of hair colour
• – 150% more shine
• – 2X stronger hair
• – Instant softness and smoothness
• – Just gloss and go, gorgeous!

FOR BOND STRENGTHENING & COLOR LONGEVITY

With a rich, luxurious lather featuring damage-preventing ingredients, this gentle daily cleanser swiftly sloughs away dirt, impurities, and buildup without roughing up the hair cuticle or stripping vibrant color. The result: shiny, smooth, clean strands—wonderfully resilient and healthy-looking.

FREE OF SULFATES*

TO GUARD AGAINST THERMAL & UV DAMAGE

A true damage defense hero against the harsh effects of daily styling and exposure to UV and environmental pollution—helps prevent damage and guards against color fade for beautiful, vibrant, healthy-looking hair. Used prior to styling, hair is fortified inside and out

Instant, daily protection from damaging heat, UV and environmental exposure. Makes hair 4X more resistant to breakage during heat styling *Against combing breakage on clean, damaged hair. Protects against color fade.

When your hair is thirsty, it will literally lap up the hydration that our Moisture Recovery Shampoo pours into each and every strand. Our rich, luxurious formula actually restores smoothness and elasticity to dehydrated hair. Gently cleanses hair without stripping vital moisture. Helps replenish loss moisture.